Start Marketing BrandEx welcomes contributions to the Festival

BrandEx welcomes contributions to the Festival

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Logo_BrandExCall for papers (Download form for submissions: https://www.newslounge.de/download/brandex_call-for-papers-en.pdf)

The organisers are welcoming submissions for the upcoming International Festival of Brand Experience 2019. Industry insiders and live communications experts are encouraged to respond to the call for papers to put forward their own contributions to the conference programme, express a critical opinion, give a talk on scientific findings or introduce pioneering technologies.

The aim of the BrandEx Festival is to define and document the current status of live marketing. There will be a comprehensive programme offering different formats to discuss subjects, backgrounds and developments. The event brings together international speakers and an international audience – their multilingual communication will be facilitated by simultaneous interpreters.

The BrandEx committee has prepared a form for submissions which can be accessed on the website: www.newslounge.de. Proposals with details about subjects and a brief description of the contribution can be submitted until 30 September 2018. E-mail: kuratorium@brand-ex.

Initiators FAMAB, Studieninstitut für Kommunikation, Messe Dortmund and BlachReport have joined forces to pilot a fascinating new format with the International Festival of Brand Experience (BrandEx). It consists of an event marketing festival during the day, followed by the BrandEx Awards ceremony in the evening. The after-show party will be the grand finale.

The first International Festival of Brand Experience is due to take place on 15 January 2019. The overall tagline of the Brand Experience Festival 2019: „01: die Begegnung“.

Caption:: Logo of the International Festival of Brand Experience (Illustration: BrandEx)

International Festival of Brand Experience
With the International Festival of Brand Experience (BrandEx), the initiators BlachReport, Messe Dortmund, FAMAB and Studieninstitut für Kommunikation are creating an exclusive platform for event managers and creatives, PR and communication specialists, advertisers, marketeers, scholars, service providers and bright young talents from the trade fair business, architecture and live communication – nationally and internationally. BrandEx consists of a congress plus the BrandEx Awards ceremony which recognises the year’s best projects from the areas of live marketing and brand architecture.

International Festival of Brand Experience
Contact: Karin Ruppert
Tel.:     +49 151 43815673
E-mail: ruppert@brand-ex.org

Initiators:
BlachReport, FAMAB Kommunikationsverband e.V., Messe Westfalenhallen Dortmund GmbH, Studieninstitut für Kommunikation GmbH

Host:

Messe Westfalenhallen Dortmund GmbH, Strobelallee 45, 44139 Dortmund
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